How to Grow Your Business with Your Book

Now that your book is written and published, it's time to move from the Publishing Phase into the Profiting Phase. 

 

The problem, however, is that most business owners who become authors get caught in the trap of trying to market their book instead of leveraging their book to grow their business.

 

And this is a HUGE mistake because the real money in being an author IS NOT in the selling of your book. The real money is in using your book as a tool to lead perfect prospects and paying clients to your other products, services, and backend profit centers!

 

But how do you do that? That's where we come in!

 

In this phase, we'll not only show you how to sell more books, but we'll also show you how to find the LEVERAGE POINTS in your business to...

  • Position yourself as an expert, authority, and thought leader in your field
  • Magnetically attract more new clients faster with less effort
  • Convert more prospects into higher-paying clients with less resistance
  • Attract media attention (TV, radio, podcasts, etc.) to build your platform
  • Maximize your profits to gain the time-freedom to do what you want, when you want, with whom you want
  • And much more!!!

Who Is Profiting Phase Coaching For?

Profiting Phase Coaching is perfect for business owners who...

 

1. Struggle with marketing and instead of "trying to figure it all out," just want to follow our lead and use our proven strategies to grow their businesses and share their message with the world. 

 

2. Already have a successful business and value their time above all else - knowing that following our proven systems is faster and cheaper than trying to figure it out on their own. 

Next Steps?

If you're interested in learning more about Profit Phase Coaching, click the button below to book a FREE zoom session with me. On the zoom session, we'll discuss the goals you have for your book and your business. Then, together we’ll determine the next best step for you.

 

If we're the right fit for each other, we’ll look at next steps.

 

If we’re not a good fit for each other, we’ll refer you to someone who is a good fit for you. 

 

Our goal is to always make sure you have everything you need to succeed, with or without us. 

 

To schedule your FREE zoom session, click the button below. 

5-Star Reviews from Celebrities, Clients, and Referral Partners
Picture of Jack Canfield, Jenny B. Lyon, Weston Lyon, and Patty Aubery
5-Star Reviews from Celebrities, Clients, and Referral Partners
Picture of Weston Lyon and Jenny B. Lyon having dinner with their client Anne Beiler, Founder of Auntie Anne's Pretzels
5-Star Reviews from Celebrities, Clients, and Referral Partners

Ashley Brinton
Author of Reach Higher

Picture of Eric Rodriguez, Author of R.E.T.I.R.E. on Your Terms

Eric Rodriguez
Author of R.E.T.I.R.E. on Your Terms

Picture of Mary Harrison, Best-Selling Author of Autism Grows Up...Then What?
Picture of Amy Camp, Best-Selling Author of Deciding on Trails

I spent years thinking about writing a book, but was intimidated by both the project and the world of publishing.

 

When I was finally ready to move forward, I knew I would follow through but didn't know exactly how I would. It turns out that Weston was my "how."

 

His method made a daunting process manageable and even fun. Every step of the way, I felt supported and surrounded by a great team of professionals.

 

If you're looking for help writing your book and/or getting your book published, I highly recommend using Weston and his team.

Picture of Joe Battista, Author of Pragmatic Passion

Joe Battista
Author of Pragmatic Passion

Picture of Dr. Dan Turo, Author of Designed to Heal

Dr. Dan Turo
Author of Designed to Heal

Weston helped us publish our first book and we could not have done it without him.

 

We knew what we wanted to create and Weston provided the step by step process to make it a reality faster than we imagined possible.

 

Now we have the perfect tool to set us apart as an expert. It has directly impacted our practice in the most positive way.

 

If you haven't, write your book - and write it with Weston!

 

You will not be sorry.

Picture of Fred Liesong, Author of A Rep Agency's Road MAP to Dynamic Sales Performance

Fred Liesong
Author of A Rep Agency's Road MAP to Dynamic Sales Performance and A Sales Manager's Road MAP to Dynamic Sales Performance

It’s been several years since I (semi) retired from my consulting business, but one of the most memorable and productive events was having Weston guide my business partner and I through the process of writing two books about sales and sales management.

 

Weston kept us on track, helped us organize a vast amount of content and put in a lot of dedicated effort in the process including creation, editing, printing, publication, promotion, and distribution.

 

Was it all worth it? 100%!

 

The increased visibility from those publications allowed us to promote our “expertise” to our existing client base as well as prospective new clients and had a dramatic impact on our top line.

 

With such an impressive ROI, the answer is Yes, well worth it!

Picture of Scott Anthony, Author of Profits in the Pie

Scott Anthony
Author of Profits in the Pie

I have known Weston over a decade. Initially I was impressed with his entrepreneurial spirit. As I grew to know him better I saw he had a real grip on marketing and promotion.

 

When I felt it was time for me to write my first book I sought his guidance and he meticulously mentored me through the process. He has proven to be a good friend and an asset to my business.

 

Publishing my book with Plug & Play Publishing was by far one of the smartest investments I’ve ever made in myself and in my career!

 

Not only did I get the book I wanted in just 4 months, Plug & Play surpassed my expectations and I have now positioned myself differently than any of my competition!

 

Weston and team are VERY approachable and guided me every step of the way. The book looks fantastic and flows with a professional style.

Picture of Lisa Miller, Author of 47 Shade of Grey in Your Business

Lisa Miller
Author of 47 Shade of Grey in Your Business

Weston Lyon is an energetic, professional, and accomplished writer and publisher I’ve had the pleasure of knowing for nearly a decade.

 

He made the book writing and publishing process so simple and easy to digest with his thorough timelines, check ins, and guidance. 

 

I highly doubt I would have tackled authoring a book without his expertise!

 

Weston truly believes in his work and it shows how invested he is in helping others succeed. 

 

I would not hesitate to recommend Weston Lyon to anyone!

Picture of Bob Gambone, Author of Pecan Pie

Bob Gambone
Author of Pecan Pie

I hired Weston to coach me through the process of getting my book written, edited, and published.

 

Weston fulfilled my expectations and continues to serve me when I need help with my book and ideas.

 

I would highly recommended Weston Lyon.

Picture of Laura (Crooks) Greco, Author of Wellness Made Simple

Laura (Crooks) Greco
Author of Wellness Made Simple

Having worked with Weston, I can say he brought enthusiasm, focus, and his team/connections to the project!

 

He kept me accountable... and my book turned out beautiful!

Picture of Simone Cato, Author of Level Up
Picture of Marsha Friedman, Author of Surviving and Thriving Despite the Drama

Marsha Friedman
Author of Surviving and Thriving Despite the Drama

Weston is an accountability partner, coach, and cheerleader rolled into one!

 

He helped me move from stuck to success with a writing, editing and publishing process that was simple but effective.

 

I credit our weekly meetings with keeping me on track and making the writing process manageable while maintaining my busy work and volunteer commitments.

 

I'm thrilled with the results of our collaboration!

Picture of Angela Pointon, Author of Stop Blending In

Angela Pointon
Author of Stop Blending In

When I first decided to write my next book, I knew I’d need someone to help me.

 

I met Weston and it became instantly clear that he was the best person for the job.

 

Not only does he help me stay focused on producing at least one chapter of writing a week, but he also assists with the flow of content and helps me organize my thoughts.

 

I’d highly recommend Weston to anyone looking to get a book finished with ease!

Picture of Lynda Stucky, Author of Voice Branding for Executive Leaders

Lynda Stucky
Author of Voice Branding for Executive Leaders

Weston was my go-to person when I wrote my book, Voice Branding for Executive Leaders.

 

Besides being a wonderful person, it was refreshing to have Weston's clear system for this overwhelming task.

 

Our regular phone calls to keep me on track with my assignments and his supportive encouragement were extremely motivating and appreciated.

 

If you are considering working with Weston, I'd highly recommend him.

Picture of Martin J. Glennon, Author of The Great Insurance Scam

Martin J. Glennon
Author of The Great Insurance Scam

Honestly, I thought I had nothing of value to share. But now I have a book I'm proud of and a book I know will help people. 

 

Weston made this so easy. He called me weekly and helped formulate my ideas into a structure for people to appreciate and relate to. He didn't rush me, but he kept me accountable. He didn't judge me, but asked my opinions and recommended certain formats. He read every word I wrote and showed interest for all the things I cared about. 

 

Without Weston I would have never written a book. You can not go wrong with Weston if you want to write a book! 

 

Was it worth it? Yes. A thousand times yes! It was worth the money I invested!

Picture of John P. Powers, Author of No Matter the Chaos
Picture of Bob Kane Jr , Best-Selling Author of  Things I Wish I Knew Before I Retired
Picture of Jackie Arthur, Best-Selling Author of The Sky IS Blue
Picture of Kristina Keller, Best-Selling Author of Touch Your Ta-Tas!
Picture of Brett Davenport, Best-Selling Author of Steadfast Leadership
Picture of Joy Bansil, Best-Selling Author of Men Rise Up
Picture of Nancy Moonstarr, Best-Selling Author of A Man's Guide  to Pleasing His Partner in the Bedroom
Picture of Darcie Wells, Best-Selling Author of Hope in the Face of Cancer
Picture of Greg Gicewicz, Best-Selling Author of Linen Saves Lives
Picture of Jennifer McKenna, Best-Selling Author of True Power for the C-Suite